Lee Yih Ven

Data Analytics Portfolio

Explore case studies to enhance business growth and customer satisfaction.

The Best Movie of All Time

Explore how top-rated IMDb genres offer consistent performance and how studios can align production and marketing for strategic advantage.

Cash or Credit Card

Understand how credit vs. cash payments influence average spend, and how businesses can use these insights to segment customers and personalize promotions.

Did You Sleep Well Last Night?

Evaluate guest sleep quality and promote wellness-focused offerings to improve satisfaction and boost revenue.

Do Dollars Drive Decisions?

Examine the impact of income on purchasing behavior to optimize marketing strategies and increase sales.

Saving the Silent Spenders in Coffee Vending Machines

Unlock hidden revenue by identifying at-risk high-value customers and creating targeted loyalty, upsell, and recovery strategies.